Fractional CMO With 20+ Years of Experience Growing Product Brands
Positioning CPG brands to scale with the marketing infrastructure you need to expand your retail presence.
You deserve shelf space next to multi-billion dollar brands, but actually getting it can feel like an intimidating proposition.
Whether starting or expanding your retail presence, you’re competing for buyer attention with the biggest brands in your industry.
Don’t panic!
Years of experience have shown me that you don't need a massive marketing department to make the perfect impression. I’m here to be in your corner, positioning you with the professionalism and strategic thinking that elevated buyers expect.
Your Personal Marketing Partner Providing:
01.
Hands-on Guidance for Emerging and Expanding CPG Brands Ready to Scale Your Retail Presence
You’ve experienced success in e-commerce and maybe even an initial retail launch, but need executive-level guidance to strategically expand your retail presence without the expense of a full-time executive hire.
02.
Interim Leadership for Large Organizations in Times of Transition
Business is continually growing, but you need continuity you can count on through an upcoming restructure, leadership change, launch, or diversity initiatives.
I've spent decades in those buyer rooms on behalf of major brands. Now I love bringing that insider knowledge to you.
Though my title may say Fractional, there's nothing part-time about my commitment to your business and after spending over 20 years growing product brands, I wouldn’t do this work any other way. I see it as my responsibility (and a privilege) to become a seamless extension of your leadership team.
I'll be in the trenches with you, identifying unseen market obstacles before they emerge and illuminating the path forward. When you can no longer grow with your internal marketing resources, I will shepherd you into new territory with expertise and care.
Partnership so personal, you’ll forget I’m fractional
By gaining a deep understanding of your operations, building relationships across departments, immersing myself in your market and representing your brand with the passion of an in-house team member, I can deliver results completely personalized to your unique goals without the commitment or expense of a full-time executive hire.
Everything your customers see, touch, understand and interact with starts with marketing.
